In this sensory blog, we are featuring two cases studies to showcase the technical capabilities of Tastelweb©. The sensory applications under study comprise of a red wine and dark chocolate chips. Triangle Test The triangle test is a discriminative method that enables the comparison of two samples to determine if an overall sensory difference exists…
The second installment of the Wine Sensory Symposium took place at VV Tapas Lounge, a brand new eatery and wine bar located at 957 East Hastings in Vancouver. Wine blogger and hospitality consultant Laura Milnes from Silk and Coupe facilitated 2 great debates about BC wine showcasing Vancouver Island and Salt Spring Island wineries. Two…
Contact Information Sirocco Consulting Karine Lawrence 778-821-1392 [email protected] Release Date For Immediate Release Support Local by Drinking Local Wine: Sensory Symposium Salon Series Did you know there are over 30 wineries in the lower mainland and more than 30 wineries scattered across the islands? That means there are over 60 local wineries right…
Last month, Sirocco food and wine consulting launched Sirocco Insights, a new consumer behaviour and trends research service, to help wineries and wine retailers collect reliable consumer preference data and effectively engage their customer base. Why Consumer Research? The United States consumes more wine in total than any other country according to the Wine Institute,…
Applied consumer and sensory science is a discipline that is widely used and accepted in the food industry. It is only recently, with the expansion of the wine industry, that sensory tools have been used in wine consumer research to identify consumer likes and dislikes. This post features the research of two academics from the…