Applied Sensory Research Services

Quantitative Descriptive Analysis (QDA) is an advanced food and beverage sensory evaluation method that supports applied research, business and marketing decisions. Defined product characteristics are quantified by a trained sensory panel. Sensory data is statistically analyzed to generate precise sensory profiles and identify differences between consumer products.

Wine Sensory Profiling

Since 2014, Sirocco has offered professional Wine Sensory Profiling services for clients interested in applied research. Sirocco has worked with local wineries and universities. All wine tastings take place in the B.C. Wine Information Society Sensory Centre located on the Okanagan College campus in Penticton.  Sensory Profiling is a scientific method that supplements the quality assessments of the winemaker and sommelier. Wines are tasted blind by a trained panel under controlled conditions. To find out more, click here.

Learn more about Descriptive Analysis, view our Sensory Evaluation of Wine and Sensory Profiling of Merlot – A Case Study. Get your free copy of the “Rebranding wine using sensory profiling” chapter! Submit your email here.